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Thinking Strategically: Developing (and Growing) Your Ally Strategy

The concept of ally engagement in the workplace has become a core tenet of inclusion programs. Still, “engaging allies” is easier said than effectively done. In this session—designed for network group leaders and advocates—we’ll discuss the path that led PFLAG National to develop its ally-engagement strategy, share key lessons about real inclusion and engagement learned along the way, and focus on turning a theory of change into an effective program. Then participants will be led through activities to develop (and fine tune) their ally-engagement strategies to ensure that the work is intentional, focused, intersectional, and effective. People will leave with a blueprint for opening hearts and changing minds at work.

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Course Length

90 minutes (in-person or hybrid), 60 minutes (online)

Who this course is for

Network group leaders and advocates

Download a one page PDF that includes information about this learning session.

Engaging visible, vocal, and active allies is easier said than effectively done. Leveraging PFLAG’s 50 years of experience as the nation’s original ally organization, this session will:

  • Provide an overview of how PFLAG developed our ally engagement strategy and some of the choices that were made to create the Straight for Equality program.
  • Discuss how ally engagement strategies have changed in recent years and how that should influence programming and strategies
  • Ask participants to go through a strategizing activity to clarify their expectations of allies, consider their needs, and identify programming goals
  • Fine-tune ally-focused programs and find ways to make them work intersectionally

This learning session is most effective when offered as a cross-network learning experience, focused on defining allyship across different diversity dimensions.

Participant Materials

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